Raksha Bandhan is PROMISE TO PROTECT
Raksha Bandhan is an Indian festival that commemorates a centuries old tradition in which a sister ties a ceremonial band on her brother’s wrist and prays for his protection and safety. The brother reciprocates with a pledge to be there for her whenever she needs him. A simple band therefore binds brothers and sisters in an inseparable bond.
Much like this bond between brother and sister, we want to encourage a bond between drivers on the road; promising to drive distraction-free in order to protect each other and the community.
Distraction-Free Driving Awareness Day
Since the inception of the Raksha Walk in 2008, all Minnesota Governors proclaimed the day of our Minnesota walk as Distraction-Free Driving Awareness Day in the state of Minnesota.